Cheryl Caldwell - William Raveis - The Dolores Person Group



Posted by Cheryl Caldwell on 6/11/2021

Putting your house on the market is a lot like preparing to host a holiday party; you want to make the best possible impression on people without having to spend a small fortune in the process!

Assuming your home is not drastically outdated or in disrepair, there are a lot of simple things you can do to make it more appealing to visitors.

For a lot of reasons, the kitchen is one of the most important rooms of the house. The impression your kitchen makes on potential buyers can easily make or break your chances for a quick sale. Although everyone's looking for different features in a home, it will always be to your advantage to spend a little extra time sprucing up your kitchen.

While it may not be practical or affordable to give your kitchen a complete makeover, here are a few simple ideas for enhancing its overall appeal.

Lighting affects perception: As a home seller, one of your primary objectives is to create an environment that's comfortable, attractive, and relaxing. Lighting, both natural and artificial, can play a big role in how people perceive your home. If you're fortunate enough to have sunny weather on days when your house is being shown, it will be easier to present your kitchen and other rooms to their best advantage. By letting in a lot of natural sunlight, colors tend to be more vibrant and your home's mood will be a lot more positive. Turning on electrical lights can also help give your living space a more cheerful feeling.

Cleanliness is crucial: Although the "grunge factor" is something you want to avoid anywhere in your house, prospective buyers will pay special attention to the cleanliness of your kitchen and bathrooms. Thoroughly cleaning counter tops, floors, sinks, and appliances will go a long way toward making a positive impression. If you can use cleansers that have a mild, natural-smelling fragrance -- like citrus, for example -- then you won't risk turning people off with the overpowering smell of harsh chemicals or artificial scents.

Staging your kitchen: A few things you can do to make your kitchen look more inviting and memorable include adding touches like a vase of fresh flowers, a bowl of colorful fruit, and a green plant or two. Removing distracting clutter from counter tops, tables, and desks can also help give your kitchen a more organized, tidy, and spacious appearance.

If your refrigerator door is covered with outdated children's drawings, coupons, photographs, and other miscellaneous memorabilia, it might be worth your time to weed that out a little bit! Not only does it detract from the beauty of your kitchen, but it also makes it impossible to clean the door of your fridge. Another tip to keep in mind is that too many personal items on display make it more difficult for prospects to visualize living in your home -- which is the first step to winning them over as buyers.





Posted by Cheryl Caldwell on 5/18/2018

Have you ever visited someone's home and thought to yourself, "Their living room seems really cluttered" or "Those counter tops look like they haven't been updated since the 1960s!"

Many people quickly notice decorating flaws or home maintenance issues in other people's houses, but when it comes to their own homes -- well, that's another story!

Why is that the case? Two reasons: You're emotionally attached to your own home environment and you're also "too close to the trees to see the forest." It's hard to step back and see your home through a fresh set of eyes -- which is exactly the way prospective buyers are going to look it.

Curb appeal -- or a lack, thereof-- will be the first thing they notice, followed by positive or negative first impressions of your home's interior -- if they get that far! So if you're preparing to put your home on the market, you don't want to be like the person who tries to represent themselves in court. As Abraham Lincoln once said, they have "a fool for a client!"

Since first impressions are so vital when selling your house, it makes sense to confer with someone who really knows the ropes when it comes to home staging. Typically, that would be one of the following professionals:

  • An experienced real estate agent: Real estate agents are in the business of helping people sell their homes as quickly and profitably as possible -- it's a win/win situation. In all likelihood, they've conducted hundreds of house tours and listened to a massive amount of feedback from prospective buyers. One thing they've invariably noticed is that a lot of people react the same way to the same issues. Based on experience and a trained eye, most real estate agents can quickly spot and point out cost-effective ways to make your home more marketable and visually appealing.
  • A professional home stager: Although not all communities have access to professional home stagers, there are talented and knowledgeable experts in that field who can offer valuable advice. If you're working with an experienced real estate agent, however, it probably would not be necessary to pay extra to hire a professional staging consultant.

According to the National Association of Realtors, the median amount of money spent on staging a home is $675, so it doesn't necessarily have to be ultra-expensive. In a survey of its membership, Realtors ranked living rooms and kitchens as the most important rooms to stage. Also considered important are the master bedroom, dining room, and bathrooms.

Thirty seven percent of Realtors® representing sellers believe that buyers most often offer a 1 to 5 percent increase on the value of a staged home. A smaller percentage say the potential increase is in the neighborhood of 6% to 10%. However you look at it, you're tipping the scales in your direction when you make your home look its best prior to putting it up for sale.





Posted by Cheryl Caldwell on 11/17/2017

As a home seller, it is important to keep your house show-ready. By doing so, you can ensure your residence will look great, regardless of when a homebuyer wants to see it.

Ultimately, home staging can make a world of difference for any home seller, at any time. And with the right home staging advice, a home seller can learn what it takes to maintain a house's appearance both inside and out.

When it comes to last-minute home staging, here are three tips that every home seller needs to consider.

1. Illuminate your residence

Open up the shades and let sunlight into your residence – you'll be glad you did. By taking a few minutes to ensure that the shades are open, you can illuminate your residence and transform an ordinary home interior into a dazzling one.

In addition, turn on lights throughout your residence. This will enable you to brighten up each room in your home, thereby increasing the likelihood that homebuyers can see the true beauty of your entire house.

2. Wipe down bathroom and kitchen counters and sinks

Let's face it – messy counters and sinks are eyesores that no homebuyer wants to see. Fortunately, wiping down bathroom and kitchen counters and sinks is a fast, easy way to help your house stand out in homebuyers' eyes.

Keep paper towels or washcloths and a general-purpose cleaner near bathroom and kitchen counters. That way, you can wipe down these surfaces without having to search far and wide to find various home cleaning essentials.

Also, don't forget to remove clutter from in and around a bathroom or kitchen sink. Whether it's dishes in the kitchen sink or leftover toothpaste in the bathroom sink, it pays to be thorough as you complete last-minute preparations for a home showing.

3. Check for odors in your home

Pungent smells that come from a refrigerator or other areas may impact how a homebuyer perceives your house. Thus, you'll want to do a quick odor check as part of your last-minute home staging routine.

Empty any garbage cans as needed. This will allow you to eliminate nasty odors that may be coming from garbage cans.

Furthermore, feel free to use scented candles to deal with tough smells. If you decide to use scented candles, however, make sure the odors that they provide are not too overwhelming.

If you need any extra assistance as you get your house ready for a home showing, don't hesitate to reach out to your real estate agent as well.

Typically, your real estate agent can offer expert advice throughout the home selling journey. He or she will make it easy for you to prep for home showings and stage your home properly. As a result, your real estate agent can increase your chances of receiving the best price for your residence.

As the clock ticks closer to a home showing, there's no need to worry. Use the aforementioned tips, and a home seller can get a house show-ready in a matter of minutes.





Posted by Cheryl Caldwell on 9/23/2016

If you're considering putting your home on the market, one of your first priorities should be making the property look its absolute best -- without spending a pile of money, in the process. Sometimes a do-it-yourself approach is the most economical way to handle home staging, but getting professional advice can help you stay on track, in terms of both money and time. There are a lot of talented and knowledgeable home staging consultants out there, but the benefits of hiring them are not always worth the cost. An advantage of working with a seasoned real estate agent or Realtor is that they have the ability to size up the visual appeal of a home and make recommendations on how to improve it. If they've been in the real estate business for a few years, they've received buyer feedback from literally hundreds of house hunters. As a result, they're very familiar with all the pet peeves potential buyers typically have, such as outdated decor, ugly wallpaper, cluttered living spaces, hideous artwork, tacky wallpaper, inadequate lighting, unpleasant odors, overgrown yards, or any aspect of a property that is cracked, peeling, broken, or in disrepair. Where to Begin With Home Staging If you're looking for free home staging ideas, you can always ask your friends and family for suggestions, but they might be hesitant to give you the unvarnished truth. Not only that, but their taste in decorating or landscaping may be less than exemplary! However, if you do know someone who has a knack for decorating, furniture arrangement, and/or landscaping, then they could be a great source of helpful suggestions, ideas, and inspiration. A good starting point for discovering economical ways to bring out the best in your home is the Internet. You'll get a wealth of practical ideas by Googling the phrase "increasing your home's value." Not only will you learn some useful home staging ideas from reputable websites, but you'll also notice many recurring themes for improving the look and feel of your property. Staging your home effectively involves a combination of common sense, knowledge of home buyer psychology, and the ability to objectively evaluate (and improve upon) a property's marketability. Cost-Effective Home Staging Advice A real estate agent or Realtor who has been showing houses for years has gathered an immense amount of informal feedback on what attracts and repels prospective buyers. While it doesn't take a home staging expert to pick out the obvious issues that need to be addressed, you'd be surprised at what a real estate agent with a trained eye and a few years of experience can notice. Improvements and changes which seem trivial to you may actually have a significant impact on how fast you're able to sell your home. In preparing your property for sale, one of the major factors to consider is the age-old concept of "cost versus benefits". Enhancing the appearance of your home beyond a certain point can produce diminishing returns, so it's a good idea to get a professional opinion when mapping out a house staging strategy. If you're lucky enough not to need any major repairs on your home, then preparing to put your property on the market can be as simple as eliminating clutter, keeping your home impeccably clean, and making sure your lawn is consistently well manicured -- which, of course, is easier said than done! A fresh coat of paint, here and there, can also make a world of difference, when it comes to making a positive first impression on potential buyers.







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