Cheryl Caldwell - William Raveis - The Dolores Person Group



Posted by Cheryl Caldwell on 1/31/2020

Making a good first impression on prospective home buyers is the key to getting your house sold within a relatively short period of time. Once your house is on the market, you'll want to make sure any major flaws, aesthetic issues, and potential buyer turnoffs have been fully addressed before the first prospects walk through your front door.

Although serious house hunters often return for a second -- and sometimes third -- walkthrough of your home, first impressions determine whether they'll be back for another look.

Since time is of the essence and you may be on a limited home improvement budget, it's necessary to prioritize the projects that will have the most impact on the image you project. When it comes to making cost-effective decisions on preparing your house for showings, your real estate agent can provide helpful insights and objective advice. Seasoned agents can size up a property within minutes and identify ways to improve the look and feel of your home. Although every homeowner is going to have a different set of priorities and issues to deal with, there are a few focal points that would apply to just about everyone.

Curb appeal: To attract the maximum number of prospects to your home (and to put them in a receptive state of mind when viewing your house), it's essential that your property looks well maintained. In addition to having a manicured lawn and bushes that are neatly trimmed, your curb appeal also depends on the condition of your driveway, walkway, and house foundation. The appearance of weeds, cracked surfaces, and peeling or faded paint are sure to be seen as "red flags" to many people and will detract from the impression your home conveys.

Clutter control: Getting a handle on clutter in and around your house is a vital aspect of enhancing its appearance and marketability. Whether you're dealing with storage areas that are jam-packed to the hilt, too much furniture in your living room, or a front yard that's littered with bicycles, lawn equipment, toys and junk vehicles, clutter is a visual cue to people that "something is wrong here!" Clutter inside your house can cause rooms to look smaller and living space to appear as chaotic and uninviting. Even clutter in garages, basements, closets, and attics can send the wrong message to potential house hunters. On the other hand, uncluttered space is like "a breath of fresh air," and can go a long way toward winning over one or more interested prospects.

General recommendations: While everyone's situation is different and unique, cleanliness, proper room lighting, and basic home staging techniques can help maximize your chances for a successful showing. Applying a fresh coat of paint, where needed, also increases the eye-appeal of everything from your front steps and hallways to bedrooms, bathrooms, and kitchen areas. Thoroughly steam-cleaning carpets and refinishing faded hardwood floors can also be cost-effective ways to bring out the full potential of your home





Posted by Cheryl Caldwell on 10/26/2018

If you're getting ready to put your home on the market, the thought of organizing, cleaning, and arranging it may seem like an overwhelming project!

Knowing where to begin and how much money to spend on home staging and decorating are among the many questions that may be flooding your mind, right now.

The key to success is to make as much of an impact as possible, without spending more money than necessary.

One way to avoid "spinning your wheels" when it comes to maximizing the appearance of your home is to work with an experienced real estate agent. A good agent will quickly notice aspects of your home that need attention and advise you on the most cost-effective ways to improve its marketability. If they've shown dozens (or more) houses in their career, they'll be very familiar with all the things that attract buyers, as well as what repels them.

Although everyone has different tastes and expectations, many house hunters are attracted to gleaming hardwood floors, energy efficient windows, and stainless steel appliances. While it may not be cost effective to have new floors, appliances, and windows installed to sell your house faster, you can make the best possible impression by making sure the windows are crystal clear, hardwood floors are polished, and appliances are clean and shiny.

Since many house hunters pay close attention to the kitchen, it's especially important to win their approval on appearance and cleanliness. Because food is prepared and often consumed in the kitchen, it's going to be one of the more challenging rooms to keep clean -- especially if you have children. However, if a prospective buyer is wavering between two houses for sale, you can be reasonably sure that the one with the clean kitchen and bathrooms will be their preferred choice.

There are a lot of other ways you can make your kitchen appealing to buyers, too. By minimizing clutter on counter tops and displaying fresh flowers and a colorful bowl of fruit, you can make your kitchen look much more inviting. Prospective buyers will also respond favorably to appealing fragrances, such as freshly baked bread, cookies, cinnamon buns, or coffee. Clean windows, attractive curtains, and plenty of natural light will also add to the ambiance of your kitchen.

The ideal reaction from potential buyers touring your home would be something to the effect of "I can imagine us preparing dinner, entertaining guests, and sitting around the breakfast table in this house!" Setting the table so that it looks like the family is just about to sit down for a meal together is one way to help convey that image. The encouraging news is that when someone expresses sincere appreciation for the comforts and features of your home, there's a good chance they'll find a place for it on their short list of possibilities!





Posted by Cheryl Caldwell on 9/23/2016

If you're considering putting your home on the market, one of your first priorities should be making the property look its absolute best -- without spending a pile of money, in the process. Sometimes a do-it-yourself approach is the most economical way to handle home staging, but getting professional advice can help you stay on track, in terms of both money and time. There are a lot of talented and knowledgeable home staging consultants out there, but the benefits of hiring them are not always worth the cost. An advantage of working with a seasoned real estate agent or Realtor is that they have the ability to size up the visual appeal of a home and make recommendations on how to improve it. If they've been in the real estate business for a few years, they've received buyer feedback from literally hundreds of house hunters. As a result, they're very familiar with all the pet peeves potential buyers typically have, such as outdated decor, ugly wallpaper, cluttered living spaces, hideous artwork, tacky wallpaper, inadequate lighting, unpleasant odors, overgrown yards, or any aspect of a property that is cracked, peeling, broken, or in disrepair. Where to Begin With Home Staging If you're looking for free home staging ideas, you can always ask your friends and family for suggestions, but they might be hesitant to give you the unvarnished truth. Not only that, but their taste in decorating or landscaping may be less than exemplary! However, if you do know someone who has a knack for decorating, furniture arrangement, and/or landscaping, then they could be a great source of helpful suggestions, ideas, and inspiration. A good starting point for discovering economical ways to bring out the best in your home is the Internet. You'll get a wealth of practical ideas by Googling the phrase "increasing your home's value." Not only will you learn some useful home staging ideas from reputable websites, but you'll also notice many recurring themes for improving the look and feel of your property. Staging your home effectively involves a combination of common sense, knowledge of home buyer psychology, and the ability to objectively evaluate (and improve upon) a property's marketability. Cost-Effective Home Staging Advice A real estate agent or Realtor who has been showing houses for years has gathered an immense amount of informal feedback on what attracts and repels prospective buyers. While it doesn't take a home staging expert to pick out the obvious issues that need to be addressed, you'd be surprised at what a real estate agent with a trained eye and a few years of experience can notice. Improvements and changes which seem trivial to you may actually have a significant impact on how fast you're able to sell your home. In preparing your property for sale, one of the major factors to consider is the age-old concept of "cost versus benefits". Enhancing the appearance of your home beyond a certain point can produce diminishing returns, so it's a good idea to get a professional opinion when mapping out a house staging strategy. If you're lucky enough not to need any major repairs on your home, then preparing to put your property on the market can be as simple as eliminating clutter, keeping your home impeccably clean, and making sure your lawn is consistently well manicured -- which, of course, is easier said than done! A fresh coat of paint, here and there, can also make a world of difference, when it comes to making a positive first impression on potential buyers.